One of the surprises that Riot Games prepared us in last year’s League of Legends World Championship was the sponsorship of Louis Vuitton, that would bring to the game exclusive skins designed by the own brand and a special feature in the big Finals of the event: to present the Summoner’s Cup.
The result of this collaboration was an insane spectacle in the previous moments of the final series, the Opening Ceremony, where we could see the trophy appearing from an automatically-opened case with the design and signatures of Louis Vuitton.
Fans loved it and now, Riot Games has announced a new collaboration with the clothing company for this year’s Worlds Finals edition.
The Shangai Pudong Football Stadium will host the Summoner’s Cup and its Louis Vuitton case, and Naz Aletaha, Head of Global Esports Partnerships & Business Development at Riot Games, has made some statements from the videogame company’s perspective:
“The Summoner’s Cup has become an icon of the mastery of the professionals who lift it up along with the passion of millions of fans who support them every year. We are very happy to have Louis Vuitton again: they have always honored very important trophies in the world of traditional sports, and we are proud that our trophy is one more“.
But this collaboration does not stop there. Louis Vuitton will also be dressing the K/DA singers during the promotion concerts in Shanghai, as well as the spectacle of the Opening Ceremony!!
Don’t miss any detail of the big finals! Check the schedule in your time zone here.